It’s been a minute since we’ve posted an update here, but not because we’ve suddenly turned super reclusive and gone off-the-grid (although that doesn't sound like the worst idea sometimes). Anyways, we’ve been deep in the kitchen, cooking up everything from mnemonic magic to mentoring future legends.
Here’s a little taste of what’s been going on:
Pilgrim’s Chicken – Ooze created a track that didn’t just sound great, it helped the agency win the account and some love from the press. Put it in a nugget.
Just Bare Chicken – Wrapped up a batch of naturally hilarious spots, rolling out soon. (And I guess solidifying our expertise in the chicken vertical!)
Native – We created a sonic mnemonic that’s now airing across a series of commercials. Clean, and simple…just like the brand. Watch it here.
Beyond the placements, we’ve been building new worlds of opportunity and mentorship:
Mastering.com – We launched a full sync mentorship program and guided over 100 students through the world of licensing, creative strategy, and music as a business.Internal
Sync Agency – Born from that program, we teamed up with the amazing folks at Squeak E Clean and helped students win placements with brands like Toyota (watch), amfAR (watch), Uber (watch) and Taylormade (watch)…even Tiger Woods shared the Taylormade spot on his feed.
Mad Records – Currently teaming up with this education-backed record label to mentor emerging talent, launch a dedicated music library, and produce sync-ready covers for partners like Warner Chappell and Primary Wave.
That Pitch – We’re also thrilled to be working with the team at That Pitch and receiving amazing music from their ever-expanding network of killer composers.
TL;DR?
We’ve been busy building the future of music strategy on screens, in brands, and in the minds of the next generation of creators. And we’re just getting started.